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Thursday, May 13, 2010

Introducing Chrome Hearts Eyewear exclusively in St. Louis at Erkers in Ladue!!!!!!!!!!!!!





Established in 1988 Chrome Hearts began by producing leather riding grear for friends and their extended families. The company is an international luxury lifestyle company, integrating classic design with the highest standards for quality and craftsmanship. Products range from distincitive handmade jewelry in sterling silver, gemstones, platinum, and 22k gold; furniture made from exotic woods; and clothing made from the fines leathers and fabrics.

Chrome Hearts is appreciated by those who can recognize and appreciate the exquisite details incorporated in each unique piece. This quality craftsmanship has not gone unnoticed-the company received the prestigious CFDA award to Accessories Designer of the Year in 1992.


In keeping with the Chrome Hearts tradition, the eyewear collection is, without a doubt, one of the most innovative collections in fashion eyewear ever released. Utilizing a diverse range of materials and inspired designs, this luxury eyewear collection-exclusively sold in St. Louis by Erker's Fine Eyewear-has earned the reputation as a leader in offering cutting edge fashion eyewear for over 131 years.





The standard process for developing a new eyewear collection typicaly requires six to seven months. The first Chrome Hearts eyewear collection released in 2002 after 19 months of intensive design and research. No detail or cost was spared in the development of the collection. The acutely detailed tooling required to produce each piece, in addition to the use of luzurious and rare material, makes Chrome Hearts colleciton one of them most expensive eyewear collections ever produced.


Nothing but the greatest care is taken when selecting materials to ensure that the eyewear is a clearly defined extension of Chrome Hearts design/brand philosophy Exotic woods , fine leathers, precious stones, and sterling silver decorations are combined with the latest innovations in optical technoogy, metallurgy and laser engraving to produce a product worthy of Chrome Hearts name.



Combining these exotic elements with the finest optical materials posed a tremendous challenge for the manufacturers. Even Japanese factories, long considered the masters of luxury optical products, were compelled to utilize the worldwide network of specialty sub-contractors to achieve desired results. Parts are made in countries around the world including, France, Italy, and Switzerland.




Not only is Chrome Hearts eyewear noted for its exceptional materials; the cutting edge design behind the collection is critically acclaimed. In 2004, OSI was honored with the IOFT "frame of the year award" for the Chrome Hearts "Red Riot" frame, ad in 2007 the "Hot Tool" opthalmic style was nominated for a Silmo d'Or award. For eyewear of this caliber, it is only appropriate that each case is constructed of the same high quality leather used in all Chrome Hearts leather products. Optical Shop International as well as Erkers Fine Eyewear remain independently owned and operated which enables the companies to maintain this type of dedication to true luxury and innovation.




Chrome Hearts eyewear is available exclusively in St. Louis at Erker's Fine Eyewear in Ladue at 9717 Clayton Rd. Find us Erkers online at http://www.erkers.com/, or call us at 314-997-0002.






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